Trusted for all the right reasons.

Who: Allen Industries is a growing, privately held fiberglass reinforced plastic (FRP) tank manufacturer that seeks to continually raise the industry standard in quality control, customization, and repair services.

What: We crafted a brand identity with a strong visual impact through bold typography and highly contrasted colors. The logo mark is drawn from a tank's silhouette, featuring lines that convey both the intricacies of threaded fiberglass technology and the FRP tank’s contents. The texture applied to photographs represents the rough elements the tanks are built to withstand.